Customer-First Marketing

Telecom SEO – Is that even a term?

telecom seo, telecom content marketing, contenet strategy, marketing strategy

Telecom SEO – Is that even a term? Well, if it isn’t, then it should be. What is a Telecom SEO? A Telecom SEO is both an expert in telecommunications and an expert in search engine optimization (SEO). Telecommunications is a large field and usually employs engineers (Radio & Electrical), marketers, and sales. However, not …

Value of Integrated Marketing Communications (IMC)

integrated marketing communications, imc, marketing strategy, t-mobile, tmobile, marketing

The Value of Integrated Marketing Communications (IMC) Marketing has been around since the beginning of human commerce. Trying to convince individuals to spend their hard-earned money on a product or service is a competitive yet well-researched endeavor. With the advent of 4G/LTE (Mobile Broadband), Smartphones, Mobile Apps and Web 2.0, the entire face of marketing …